Dave Pflieger was a Senior Executive at Virgin America and was committed to helping his employees, customers, and citizens at large remain emotionally and physically healthy. One of the initiatives that Virgin engaged in that no only helped the environment but also helped people’s health was the Bike ‘n’ Ride program Virgin Trains created.
In the UK, Virgin Trains helped be one of the first flagship Bike ‘n’ Ride companies after a $1 million pound funding deal with the Department for Transportation through its Cycling England Campaign. More than 500 parking spaces are shared between Stafford, Stoke-on-Trent, Macclesfield, Stockport, and Manchester Piccadilly train stations for bikes.
Virgin Trains will also be supporting Manchester in its development of a rental bicycle system to help workers commute by bike.